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Privacy Policy

Popup Games LLC ("Popup Games", "we", "us", or "our") respects your privacy and is committed to protecting your information. This Privacy Policy explains how we collect, use, process, store, and share information when you use our websites, mobile games, applications, and related services (collectively, the "Services").

Last Updated: August 12, 2026

This Privacy Policy applies to our games and applications, including Ludo Buzz, Ludo Gold, and other games operated or published by Popup Games.

By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

The information we collect depends on how you use our Services, the login method you choose, your device, and the features and third-party services enabled in the Game.

1.1 Google Sign-In

You may create or access your game account using Google Sign-In.

When you choose to sign in with Google, Google may provide us with information associated with your Google account after you authorize the login.

Depending on the information made available through the authentication process, this may include:

  • Name
  • Email address
  • Profile picture
  • Google account identifier
  • Authentication-related information

We use this information to:

  • Create or access your Popup Games account.
  • Authenticate your account.
  • Maintain your player profile.
  • Save and restore your game progress.
  • Associate your game account with your Google account.

We do not receive or store your Google Account password.

The information available through Google Sign-In is subject to Google's applicable policies and the permissions associated with the authentication process.

2. Facebook Login

You may create or access your game account using Facebook Login.

When you choose to sign in with Facebook, Meta may provide us with information that is available through the permissions you authorize.

Depending on the permissions and information made available to us, this may include:

  • Name
  • Email address
  • Profile picture
  • Facebook user ID or account identifier
  • Authentication-related information

We use this information to:

  • Create or access your Popup Games account.
  • Authenticate your account.
  • Maintain your player profile.
  • Save and restore your game progress.
  • Associate your game account with your Facebook account.

We do not receive or store your Facebook password.

The information available through Facebook Login may vary depending on the permissions granted and Meta's applicable policies.

3. Guest Accounts

Some of our games may allow you to play without signing in through Google or Facebook.

If you use a guest account, we may create a unique player identifier or other identifier necessary to maintain your game account and game progress.

If you later connect a guest account to Google or Facebook, we may associate the existing game account with the selected login provider.

4. Game Account Information

We may collect and maintain information associated with your game account, including:

  • Popup Games player ID
  • Username or display name
  • Profile picture or avatar
  • Linked authentication provider
  • Account creation information
  • Login information
  • Last active information
  • Game progress
  • Player statistics
  • Match history
  • Achievements
  • Leaderboard information

5. Gameplay and Usage Information

We may collect information about how you interact with our games, including:

  • Games played
  • Matches played
  • Match results
  • Game sessions
  • Session duration
  • Game modes
  • Game events
  • Game progress
  • Game statistics
  • Coins, points, or virtual items
  • Rewards
  • Achievements
  • Features used
  • In-game interactions
  • Login and session activity

We use this information to operate our games, maintain your progress, improve gameplay, understand player behavior, prevent abuse, and improve our Services.

6. GameAnalytics

We use GameAnalytics and similar analytics technologies to understand how players use our games and to improve gameplay and performance.

GameAnalytics may process information related to:

  • Game sessions
  • Gameplay events
  • Game progression
  • Player behavior
  • Game performance
  • Device information
  • App version
  • Technical information
  • Crash or error-related information

We use analytics information to:

  • Understand gameplay behavior.
  • Improve game design.
  • Improve player experience.
  • Monitor game performance.
  • Identify technical issues.
  • Develop and improve features.

The processing of information by GameAnalytics may also be subject to its own privacy practices.

7. Device and Technical Information

When you use our Services, we and our service providers may automatically collect certain technical information, including:

  • Device type
  • Device manufacturer
  • Device model
  • Operating system
  • Operating system version
  • App version
  • IP address
  • Country or approximate region
  • Language and regional settings
  • Mobile carrier or network information
  • Device identifiers
  • Advertising identifiers
  • App installation or session information
  • Crash information
  • Error logs
  • Performance information
  • Network and connection information

The exact information collected may vary depending on the device, operating system, permissions, SDKs, and services enabled in the Game.

8. Advertising and Mediation

Our Games may display advertisements provided by third-party advertising networks and mediation platforms.

We may use advertising and mediation services including, depending on the Game and current configuration:

  • Google AdMob
  • ironSource / LevelPlay
  • InMobi
  • Meta Audience Network
  • Unity Ads
  • Other advertising and mediation partners

The specific advertising partners used may vary depending on factors such as:

  • Game version
  • Country or region
  • Device
  • Operating system
  • Advertising availability
  • Mediation configuration
  • Partner availability
  • Applicable laws and consent requirements

Advertising and mediation partners may collect or receive information such as:

  • Advertising identifiers
  • Device information
  • IP address
  • Approximate location
  • App information
  • Advertising interactions
  • Usage information
  • Diagnostic information
  • Performance information
  • Information necessary to provide and measure advertisements

Depending on applicable law and your choices, advertising partners may use information for purposes such as:

  • Delivering advertisements.
  • Measuring advertising performance.
  • Frequency capping.
  • Fraud prevention.
  • Security.
  • Audience measurement.
  • Personalized advertising where permitted.

9. Advertising Adapters

Our Games may use adapters or SDK integrations that allow our mediation platform to communicate with third-party advertising networks.

These may include adapters for services such as:

  • InMobi
  • Meta
  • Unity
  • Google
  • Other supported advertising networks

An adapter itself is generally used to facilitate communication between the Game's mediation platform and an advertising network.

The actual information collected may depend on the underlying advertising network, SDK version, Game configuration, device, and applicable consent settings.

10. Firebase

We may use Google Firebase and related Firebase services to support our Games and related functionality.

Depending on the services enabled in a particular Game, Firebase may be used for purposes such as:

  • Authentication
  • Analytics
  • Crash reporting
  • Performance monitoring
  • Remote configuration
  • Notifications
  • Application infrastructure
  • Security and fraud prevention

Information processed through Firebase may include account information, device information, app usage information, diagnostic information, and other information necessary for the specific Firebase service being used.

The specific Firebase services used may vary between Games.

11. In-App Purchases

Some of our Games may offer optional in-app purchases.

Purchases may be processed through third-party platforms such as:

  • Google Play
  • Apple App Store

The applicable platform may collect and process payment information according to its own privacy policy and terms.

Popup Games generally does not receive or store your complete credit card or debit card number when purchases are processed through these platforms.

We may receive information necessary to confirm and manage purchases, such as:

  • Product information
  • Purchase status
  • Transaction identifier
  • Purchase date
  • Subscription or purchase information, where applicable

12. Virtual Currency and Virtual Items

Our Games may include virtual coins, points, gems, rewards, items, or other digital content.

These Virtual Items:

  • Are intended for use within the applicable Game.
  • Have no real-world monetary value.
  • Cannot be withdrawn as cash.
  • Cannot be exchanged for real money.
  • Cannot be redeemed for real-world goods or services.
  • Do not represent a bank account, deposit, investment, or financial asset.

We may collect information about Virtual Items and game balances to provide and maintain Game functionality.

13. Information You Provide to Us

You may voluntarily provide information when you:

  • Contact customer support.
  • Submit a bug report.
  • Report a player or inappropriate behavior.
  • Send feedback.
  • Participate in surveys.
  • Participate in promotions or events.
  • Contact us through our website.
  • Communicate with us through available support channels.

The information we collect depends on the nature of your communication.

14. How We Use Your Information

We may use information collected through our Services to:

  • Create and manage player accounts.
  • Authenticate users.
  • Provide Google and Facebook login functionality.
  • Save and restore game progress.
  • Operate and maintain our Games.
  • Provide multiplayer functionality.
  • Maintain leaderboards and statistics.
  • Provide rewards and achievements.
  • Provide customer support.
  • Detect cheating and abuse.
  • Prevent fraud.
  • Protect the security of our Services.
  • Diagnose crashes and technical problems.
  • Improve game performance.
  • Improve gameplay and user experience.
  • Understand player behavior.
  • Develop new games and features.
  • Analyze Game performance.
  • Display and measure advertisements.
  • Comply with applicable laws and legal obligations.

15. How We Share Information

We do not sell or rent your personal information for money.

We may share information with service providers and technology partners that help us operate our Services. These may include providers for:

  • Authentication
  • Cloud hosting
  • Analytics
  • Game analytics
  • Advertising
  • Ad mediation
  • Crash reporting
  • Performance monitoring
  • Customer support
  • Security
  • Fraud prevention
  • Payment processing
  • Technical infrastructure

These providers may process information according to their own privacy policies and applicable agreements.

We may also disclose information when reasonably necessary to:

  • Comply with applicable law.
  • Respond to valid legal requests.
  • Protect our rights or property.
  • Protect the safety of our users or others.
  • Investigate fraud or abuse.
  • Prevent security threats.
  • Enforce our agreements.

If Popup Games is involved in a merger, acquisition, restructuring, financing, or sale of assets, information may be transferred as part of that transaction, subject to applicable law.

16. Third-Party Services

Our Services may use or integrate third-party services, including:

  • Google Sign-In
  • Facebook Login
  • Firebase
  • GameAnalytics
  • Google AdMob
  • ironSource / LevelPlay
  • InMobi
  • Meta Audience Network
  • Unity Ads
  • Google Play
  • Apple App Store
  • Other advertising, analytics, authentication, infrastructure, and technology providers

These third parties may process information according to their own terms and privacy policies.

We encourage you to review the privacy policies of third-party services that you use or that are integrated into our Games.

17. Data Relating to Other Players

Certain multiplayer and social features may allow players to see limited information about other players, such as:

  • Display name
  • Profile picture
  • Player identifier
  • Game statistics
  • Leaderboard position
  • Match-related information

This information may be visible to other players as necessary to operate multiplayer and social features.

You must not use another player's information for unauthorized purposes.

18. User-Generated Content

Some Games may allow you to submit or display content such as:

  • Username
  • Profile picture
  • Messages
  • Chat content
  • Other player-generated information

You are responsible for the information and content you submit.

We may process, store, display, or remove User Content as necessary to operate the relevant Game features and enforce our User Agreement.

19. Children's Privacy

Our Services are not intended for children under the age of 13 unless expressly stated otherwise for a particular Service.

We do not knowingly collect personal information from children under 13.

If we become aware that we have knowingly collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete that information.

If you believe that a child under 13 has provided personal information to us, please contact us.

For users between 13 and 18, we recommend obtaining parental or guardian permission where required or appropriate under applicable law.

20. Data Retention

We retain information for as long as reasonably necessary to:

  • Provide our Services.
  • Maintain player accounts.
  • Maintain game progress.
  • Provide customer support.
  • Prevent fraud and abuse.
  • Resolve disputes.
  • Enforce our agreements.
  • Comply with legal obligations.
  • Fulfill the purposes described in this Privacy Policy.

When information is no longer required, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.

21. Account Deletion

You may request deletion of your Popup Games account and associated personal information by contacting us.

Deleting your account may permanently remove:

  • Game progress
  • Player statistics
  • Match history
  • Achievements
  • Leaderboard information
  • Virtual Items
  • Other account-related information

Some information may be retained when required or permitted by applicable law, including information necessary for:

  • Legal compliance
  • Fraud prevention
  • Security
  • Dispute resolution
  • Enforcement of agreements

22. Data Security

We use reasonable technical and organizational measures designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

These measures may include access controls, security monitoring, encryption where appropriate, and other safeguards.

However, no method of transmitting or storing information is completely secure. We therefore cannot guarantee absolute security.

23. Your Privacy Rights and Choices

Depending on your location and applicable law, you may have certain rights regarding your personal information. These may include the right to:

  • Request access to your personal information.
  • Request correction of inaccurate information.
  • Request deletion of certain information.
  • Request restriction of certain processing.
  • Object to certain processing.
  • Withdraw consent where processing is based on consent.
  • Request a copy of certain personal information.

You may also have choices regarding personalized advertising or advertising identifiers depending on your device, operating system, country, and applicable law.

Some rights may be subject to legal limitations.

To exercise applicable privacy rights, please contact us using the information provided below.

24. Advertising Choices

Depending on your device and location, you may be able to control certain advertising or tracking preferences through:

  • Device privacy settings.
  • Advertising settings.
  • App permissions.
  • Consent dialogs presented by the Game.
  • Platform-specific privacy controls.

The availability of these controls may vary by country, device, operating system, and advertising provider.

25. Cookies and Similar Technologies

Our website may use cookies, pixels, local storage, and similar technologies to:

  • Maintain website functionality.
  • Remember preferences.
  • Analyze website traffic.
  • Measure performance.
  • Support analytics.
  • Support advertising.

You may control cookies through your browser settings.

Disabling certain cookies may affect website functionality.

26. International Data Processing

Popup Games and our service providers may process or store information in countries other than the country where you live.

These countries may have privacy laws that differ from those in your country.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

27. Third-Party Links

Our Services may contain links to third-party websites or services.

We are not responsible for the privacy practices, content, or security of third-party websites or services that we do not operate.

We encourage you to review the privacy policies of those third parties before providing information to them.

28. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

  • Our Services.
  • Technology.
  • Third-party services.
  • Advertising partners.
  • Analytics services.
  • Legal requirements.
  • Our privacy practices.

When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy.

Where required by applicable law, we may provide additional notice of material changes.

Your continued use of our Services after an updated Privacy Policy becomes effective indicates your acknowledgment of the updated Privacy Policy.

29. Contact Us

If you have questions about this Privacy Policy, want to exercise applicable privacy rights, or have concerns about how your information is handled, please contact us.

Popup Games LLC

  • Email: [email protected]
  • Phone: +1 909-440-6317
  • Address: 30 N Gould St Ste N, Sheridan, WY 82801-6317, United States
  • Website: https://popup.games/

© 2026 Popup Games LLC. All rights reserved.

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